Unveiling Luxury Linens' Success: How MediaShor Catalyzed SohumLinen's Astounding 10X Growth
SohumLinen is a premium home décor brand specializing in high-quality, customized linens that redefine luxury living. Renowned for its wide range of products, including bed linens, duvet covers, pillowcases, and tablecloths, SohumLinen combines craftsmanship with aesthetic appeal to deliver products that epitomize comfort and sophistication. Their commitment to sustainability and exceptional customer service has positioned them as a trusted name in the home textile market, catering to discerning customers who value quality and style.
Key Challenges Faced
Low Conversion Rate
The website’s outdated design and lack of trust-building elements, like customer reviews and ratings, resulted in lower-than-expected conversion rates despite steady traffic.
High Cart Abandonment Rate
A significant portion of customers added products to their carts but didn’t complete purchases, leading to lost sales opportunities and a poor cart recovery rate.
Limited Ad Performance
Existing Google Shopping Ads and other campaigns delivered a modest 2.4X ROAS, which fell short of the brand’s growth aspirations in a competitive market.
Underutilized Social Media
The brand lacked engaging and visually appealing ad formats, such as video reels, which could effectively showcase the luxury appeal of its products to the right audience.
Our Approach: Turning Challenges into 10X Growth
To help SohumLinen achieve exponential growth, we crafted a tailored strategy that addressed their key challenges while capitalizing on opportunities for improvement. Here’s how we transformed their performance:
- Revamped Website Experience
- Optimized Google Shopping Ads
- Engaging Social Media Campaigns
- Boosted Cart Recovery Rates
Results: A Transformative 10X Journey
To help SohumLinen achieve exponential growth, we crafted a tailored strategy that addressed their key challenges while capitalizing on opportunities for improvement. Here’s how we transformed their performance:
10X ROAS in Just 120 Days
Strategic ad campaigns and targeted optimizations drove an impressive return on ad spend, scaling from 2.4X to 10X.
200% Boost in Cart Recovery Rate
Effective recovery strategies converted lost opportunities into tangible sales, significantly increasing revenue.
Enhanced Conversion Rate
The website revamp, coupled with trust-building elements like customer reviews, resulted in a sharp increase in overall conversion rates.
Increased Customer Engagement
Engaging video ads and personalized marketing strategies fostered deeper connections with the audience, driving repeat purchases and brand loyalty.
We Help You Expand
Brand Influence Locally and Globally
Ready to take your business to new heights? Book a FREE consultation call with Mediashor now and unlock the potential for unparalleled growth. Let’s chart a course to success together!